Commitment
Rings
2016 —
digital —
mobile —
︎︎︎
Cornetto, the ice cream of love, decided to help teens be together creating a new gadget. Two rings with NFC technology linked to a video streaming platform that can only be activated when the rings are together.
With the app, couples register their rings and pick the series they want to watch together. Then, when couples get both rings close to the mobile the app, the video streaming service in any platform unblocks.
With the app, couples register their rings and pick the series they want to watch together. Then, when couples get both rings close to the mobile the app, the video streaming service in any platform unblocks.
A powerful way of keeping teens together, sharing their favorites series and why not a Cornetto. A perfect gift for anniversaries, Valentine’s Day and any moment when couples feel ready to take a #SeriesCommitment.
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Case Study
Case Study
Are you ready to take a series commitment?
Cornetto serves up a genius piece of marketing service.
Fast Company
Fast Company
It’s a great use of technology.
TODAY
TODAY
Say hello
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Mail André | Mail Saulo
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Mail André | Mail Saulo