A Lot
Of
Chocolate



 2021 —
film —
 
︎︎︎
To launch Milka's new global positioning "Tender tastes better", we created a heartwarming tale to inspire small acts of tenderness in everyone. Directed by Fredrik Bond, the film debuts in France, Germany and Russia and will be rolled out in more than 25 markets.
It also scored Milka's highest-ever results in quantitative consumer pre-testing and the #6 most effective of 2020 according to Kantar.
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Film
 
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Visuals
  

A heartwarming tale to inspire small acts of tenderness in everyone.

 
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Visuals
  
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Visuals

 
Milka serves as a reward for finding a lost pooch in this new heartwarming campaign for the alpine brand.
AdAge —